A simple investment strategy for a confusing market
Tips, forecasts and hot takes change every day. The idea that has lasted a century doesn’t: own good, profitable businesses, and only buy them for well below what they’re worth. These guides explain it simply, then show it working as one public rule.
Own 15 companies that are worth at least 20% more than their price, score well on quality, really make money and can carry their debt. Sell one when its price catches up with its value or the business breaks. Ignore everything else. Today 55 of 499 large US companies qualify.
- The method
Investing like Buffett, without the complexity
Four questions Buffett-style investors ask about any company, and the boring rule that asks them every day.
- Value investing basics
Margin of safety: the one idea that keeps you out of trouble
What a company is worth, why you only buy well below it, and when to sell.
- Simple strategies
The Magic Formula: good companies at bargain prices
Rank by quality and cheapness, buy the top, wait. How it works and where it trips up.
- Following the funds
13F filings: what the big funds own, and what that tells you
How ‘Buffett’s portfolio’ lists are made, what 13Fs hide, and how to use them sensibly.
Research only, not investment advice. Not affiliated with or endorsed by Warren Buffett, Berkshire Hathaway, Joel Greenblatt or any fund named here.